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April 20, 2014

Daily Archives: May 7, 2012

Understanding prejudice and racism online through search data

In a recent paper by Seth I. Stephens-Davidowitz Google Search Data is used to assess how much racist-sentiment affected the 2008 vote. The method is interesting, and the outcome nothing short of sensational: The results imply that, relative to the areas in the United States with the lowest racial animus, racial animus cost Obama between 3.1 percentage points and 5.0 percentage points of the national popular vote. This implies racial animus gave Obama’s opponent roughly the equivalent of a home-state advantage country-wide. The cost of racial animus was not decisive in the 2008 election. But a four percentage point loss …continue reading